Tags for Your Website

Are you working really hard on trying to find the right way to add your website’s SEO?

Tags have been added to posts inside WordPress for a long time, but do they help your website?

We have found some great articles on the subject.

This post talks about why there is WordPress Tags and why we use them. 

Introducting Tags

Search engines like Google are constantly improving their algorithms to ignore and demote blatant attempts to overshadow other sites. And as a result, a new breed of search engine optimization (SEO) has been born: tags.

Tags are essentially keywords for each page/article you create. Tags are intended to be words or very short two or three word phrases. Adding tags that accurately represent a post or page will increase the chance that it will get its due traffic.

There are certain ways we use tags and certain things not to do. This post explains that the tags are a way to make categories inside the files you already have, and it explains how unless you have a plugin that turns tags into SEO, they might not work the way you want them too.

If you are only ever going to write about a topic once, then it doesn’t need to be (and shouldn’t be) added to a post as a tag. Creating a tag that connects to just one post will create an archive for that tag that contained just one post. Not helpful to the reader. Plus, you now have two pages with the same content, a practice Google strongly dislikes.

Myth-Busting: Tags are not SEO keywords, unless you have set up a plugin or code to turn them into meta keywords. The role of tags in blogging is different than that of a meta keyword. 

We have found this cool snippet that checks the title tags in your blog post here.

Yoast Plugin is a free SEO tool for your WordPress website.  Yoast will enable your site to use tags for SEO in your pages and posts for your business website.

Go easy on the tags

One of the most common issues we encounter on sites is the overuse of tags. Note that a tag in and of itself does not improve your SEO. The only way it improves your SEO is by relating one piece of content to another, and more specifically a group of posts to each other.

So many useful SEO practices are mentioned in the SEO for Yoast Blog, I encourage you to sign up for their Free SEO Blog updates, and get weekly optimization gems to your inbox. 

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